Keep it Fresh! Why Fresh Website Content Matters

Fresh Content is important on your website and it is CRITICAL for SEO. It has been seven years since Google first implemented the technology analytics update to measure websites based on their “freshness”. Here is a snippet from Google explaining what the “Caffeine” search index means: “With Caffeine, we analyze…

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4 Tips for Responding to Reviews

Do you have a business where folks might write reviews (either on Facebook, Yelp, your website, etc.?) Here are some best practices… 1. Respond to every review (good or bad) 2. If the review is negative, thank the person for sharing their experience, and assure them that you will address…

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